App-solutely new: TAC´s mobile loyalty card

TAC recently introduced the first mobile loyalty card for wellness and fitness operations. This digital membership card replaces common plastic and paper cards.

Instead of applying and waiting for a customary membership card, the guests simply download an app on their smart phone and with this automatically register for the customer retention program. Every guest gets an individual bar code with which they check in whenever they visit the SPA.

The mobile loyalty card allows the SPA to get into contact with each guest personally via their mobile phones, for example by sending SMS with birthday wishes or individual offers. TAC´s mobile loyalty card offers another vital advantage: The app is much more inexpensive than plastic cards that can cost up to three euros per card, depending on the print. Another bonus is that customers easily forget or lose plastic cards whereas they mostly have their mobile phones with them.

Mobile Bookings
Guests can also book SPA treatments via their mobile loyalty card. Shortly before the appointment, the SPA sends an automatic reservation reminder via SMS and in this way avoids loss of sales caused by no-shows.

Straight after an appointment the SPA can send mobile surveys to their guests to find out how satisfied they were with the service. Mobile surveys reach a higher average response rate than surveys by email or letter. The mobile loyalty card also offers a shop finder that always shows the customer the way to the nearest SPA.

For more information about the mobile loyalty card, please contact us via mail at office@tac.eu.com or call us at 0043.3332.6005.990.